WhatsApp-First Resident Support With Salesforce Agentforce

Industry

Real Estate | Student Accommodation
Industry

Products

Agentforce, Experience Cloud, WhatsApp
Products

Services

Agentforce Implementation Services
Services

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July 24, 2026

WhatsApp-First Resident Support With Salesforce Agentforce

An Australian student accommodation provider

Problem Statement:

The client is an Australian student accommodation provider supporting residents who expect help to be quick, simple, and easy to access.

But support journeys were fragmented. Residents used mobile-first channels like WhatsApp, while service requests, rebooking responses, and case handling still involved manual steps.

Our Agentforce experts implemented an Agentforce-powered Service Agent across WhatsApp and the Resident Portal, so residents could ask questions, raise requests, get knowledge-based answers, and complete rebooking surveys in familiar channels.

The Challenges:

  • Residents expected fast, mobile-first support through familiar channels like WhatsApp.
  • Rebooking responses were mainly handled through email campaigns, limiting how residents could respond.
  • Resident requests covered urgent support, maintenance issues, and general inquiries, making accurate classification important.
  • The knowledge base needed stronger structure to support consistent AI-led answers.

The Solution:

  • Agentforce Service Agent: Our team deployed a Service Agent across WhatsApp and the Resident Portal to support resident conversations.
  • Automated Request Handling: Our experts configured service paths for urgent requests, maintenance issues, and general inquiries, helping each request move into the right case flow.
  • Conversational Rebooking and Knowledge Support: We built a rebooking survey experience across active service channels and structured knowledge access so common questions could be answered before creating a case.

Impact made:

24/7

WhatsApp Resident Support

Residents gained an always-on support channel for everyday questions, service requests, and urgent issues.

2

Channels Activated for Service Agent

The Service Agent was made available across WhatsApp and the Resident Portal.

3

Avenues to Capture Rebooking Responses

Residents could complete rebooking responses through WhatsApp, the Resident Portal, and existing campaign journeys.

38%

Case Deflection Through Knowledge-Driven Resolutions

Knowledge-led answers helped resolve common resident questions before they became support cases.

What made it special:

No items found.

Testimonial:

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